Post by mdjuwel0203 on Nov 13, 2024 8:54:26 GMT
Although pagination by category is indeed a good way to categorize your email inbox, some valuable content or important emails may be classified by Gmail in the promotions tab and ignored by the recipients. In fact, the author has found that even if it is a pure text letter, personal letters whose content has nothing to do with sales will still be classified into "promotional content." If our EDM content is engaging, you don't have to worry about such problems! Because our customers will find it automatically. Just how to change the position in Gmail where we were originally classified in the promotions tab and enter the main customer tab to increase the open rate? In addition, what factors make our newsletter classified as promotional content by Gmail? An article shared by a foreign blogger .
From the perspective of Gmail users, he sms promotional campaign tested how to increase the opportunity to send emails to the main Gmail page. Based on the test, the following results were summarized: 7 tips to increase your chances of getting into your main Gmail inbox 1. Appropriate image and text ratio: If there are too many images and too little text, the newsletter will be classified as promotional content. 2. Reasonable number of links: A reasonable number of links is about 2 to 3, and removing excessive social media icons and links is one of the characteristics of sending a large number of promotional emails.
Also avoid using short links. 3. Modify the letter header and footer: Modify the header and footer messages in the e-newsletter content. For example, it is recommended to use default text descriptions such as "If you cannot read this e-newsletter normally, please click here to browse online" and "Unsubscribe" at the footer. Modify it to your own text narration instead of the system default text. 4. Like a personal email: Make the newsletter feel like an email to a friend. The content should be as personal as possible, simple and clear, like a regular letter to and from friends, rather than like an advertising letter, because Gmail doesn't like users to send a lot of emails.
From the perspective of Gmail users, he sms promotional campaign tested how to increase the opportunity to send emails to the main Gmail page. Based on the test, the following results were summarized: 7 tips to increase your chances of getting into your main Gmail inbox 1. Appropriate image and text ratio: If there are too many images and too little text, the newsletter will be classified as promotional content. 2. Reasonable number of links: A reasonable number of links is about 2 to 3, and removing excessive social media icons and links is one of the characteristics of sending a large number of promotional emails.
Also avoid using short links. 3. Modify the letter header and footer: Modify the header and footer messages in the e-newsletter content. For example, it is recommended to use default text descriptions such as "If you cannot read this e-newsletter normally, please click here to browse online" and "Unsubscribe" at the footer. Modify it to your own text narration instead of the system default text. 4. Like a personal email: Make the newsletter feel like an email to a friend. The content should be as personal as possible, simple and clear, like a regular letter to and from friends, rather than like an advertising letter, because Gmail doesn't like users to send a lot of emails.